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NEXT LOCAL MAIL DROP

Let's put good local businesses in front of more local people.

We're putting together a shared 9×12 mailer for local businesses that want to reach real households in the area — without having to pay for an entire mailing campaign themselves.

Reserve My Spot →Design, printing, postage & QR tracking included
Local Southwest Florida community
✓ Targeted local routes
✓ Professional design
✓ Printing included
✓ Postage included
✓ Trackable QR code

WHO WE ARE

We're a local business too.

We're Fifty Ten Farms — a local farm here in Southwest Florida. We sell directly to families in our community, so we know how important it is for a local business to actually get in front of the people it serves.

We wanted to create a simple way for a handful of good local businesses to reach the same households together.

THE IDEA

Six businesses.
One piece of mail.

Instead of one business paying to fill an entire mailer, several complementary local businesses share the cost. Each gets its own dedicated ad, while the finished piece goes into thousands of local mailboxes.

Example 9 by 12 shared local mailer

Example layout — final mailer design may vary.

WHAT MAKES A MAILER WORK?

Getting it into the mailbox is only half the job.

A good mailer has a few jobs to do — in the right order. It needs to get noticed, understood, believed and acted on.

01

Get noticed.

The headline, image and layout have to earn someone's attention before they decide to throw it away.

02

Get understood.

Someone should know what you do and why it matters within a few seconds.

03

Get believed.

Reviews, proof, experience, local credibility and a professional presentation reduce the risk of trying you.

04

Get acted on.

Give people one obvious next step — call, scan, book, visit or claim the offer.

Example individual business advertisement

Your ad doesn't need to say everything.

It needs to make the right person stop, understand the offer, trust the business and know what to do next.

Relevance

The household seeing the mailer should actually be someone who could use your service.

A clear offer

Give people a specific reason to pay attention instead of simply telling them your business exists.

Trust

Reviews, years in business, guarantees, credentials or other proof can make the decision easier.

One clear message

Too many competing messages make an ad harder to understand. One strong idea is usually better.

A reason to act

An honest deadline, seasonal offer or limited availability can give someone a reason to act now.

An easy next step

Make calling, scanning, booking or visiting as easy and obvious as possible.

A LITTLE CONTEXT

What can you actually expect from direct mail?

Response rates aren't guarantees, and there isn't one number that applies to every mail campaign. The audience, offer, creative, timing and business all matter.

5,000+Local households reached by this mail drop
.05%Example benchmark response rate*
25Example responses at that benchmark

*Benchmark shown for context only. Actual response rates vary considerably by campaign and business. We'll replace this placeholder with the specific sourced benchmark we decide to use.

ONE IMPORTANT THING

We can't promise you customers.

Nobody can honestly promise that a piece of mail will generate a certain number of calls, leads or sales.

What we can control is the quality of the campaign: who receives it, how it looks, how clear the offer is, how easy it is to respond and how professionally your business is represented.

That's what we're focused on building — a mailer we'd actually be comfortable putting our own business on (because we are!).

HOW IT WORKS

Pretty simple from here.

01

Reserve your spot.

Pick your business category and secure your space on the upcoming mailer.

02

Send us your info.

Give us your logo, offer, contact information, photos and anything else you'd like included.

03

We build the ad.

We'll turn your information into a professional, print-ready advertisement for your approval.

04

It hits the mailboxes.

Once everything is approved, the mailer is printed and sent through the selected local route.

WHO WE'RE LOOKING FOR

Good local businesses with local customers.

This works best for businesses where the people receiving the mailer can realistically become customers.

We're especially interested in businesses that complement each other rather than compete for the same customer.

RoofingHVACReal EstateLandscapingHandymanChiropracticHome ServicesRestaurantsAuto ServicesPet Services

NEXT MAIL DROP

Want your business on the next one?

We're keeping the group small so every business has enough room to make its offer count.

Reserve My Spot →
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